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Fall 2001
One of the more ambitious aspects of the Urban Health Initiative
is the concept of "scale." The UHI seeks systemic change
not in a neighborhood or section of a city, but throughout an entire
metropolitan area. This raises a host of issues, not the least of
which has to do with infrastructure.
Imagine, for example, the point at which The Youth Connection of
Greater Metropolitan Detroit achieves the policy and funding changes
necessary to expand after-school opportunities for all its kids.
Who's going to handle the money, ensure quality, attract the on-going
resources, and provide the training necessary to enhance all providers'
capacity? Without such an entity, The Youth Connection's achievements
as a change agent, and those of other UHI cities with similar goals,
could be short lived.
With Detroit's Communities In Schools and Youth Sports and Recreation
Commission as its partners, The Youth Connection is solving these
problems with the establishment of the After-School Network.
"As we worked on our strategy to decrease youth violence,
early sexuality and youth substance abuse through greatly expanded
after-school opportunities, our evaluation team helped us realize
there needed to be an infrastructure in place to do all the things
we want to do," says Grenae Dudley, executive director of The
Youth Connection. "Plus, we needed to answer the question of
where new after-school resources would go to assure they get to
where they should.
"The purpose of this network is to increase the quantity and
quality of after-school programs in Metropolitan Detroit,"
says Dudley. "Additionally, our intention is to expand resources,
standards and an accreditation process statewide."
Network membership will be open to all current or potential after-school
providers. Through membership in the network, providers will be
able to increase their own capacity to provide after-school opportunities.
Network members will have access to training and other support services,
and will gain greater community awareness of their services via
the communication resources of the network. Plus, through the network,
members will have access to additional financial, facility and human
resources.
These members, for their part, will have to adhere or work towards
standards set by the network, collect and provide certain data,
and make a financial commitment to the network.
"An organized, collective and cost effective strategy to improve
their capacity will be the most important membership benefit to
individual after-school providers," Dudley adds. "Plus,
the community benefits from an increase in the number of quality
programs available to children. Parents will have an increased awareness
of what quality services are and where to find them."
While individual members will continue pursue grants and other
funding for their own purposes, the network will lead an effort
to secure fiscal and policy support to sustain expansion of the
after-school system for the long-term.
This effort will be supported by a communications plan based on
The Youth Connection's current "Participate 3 to 8" campaign.
This multi-faceted public relations and advertising campaign seeks
to influence opinion leaders, the business community and policy
makers to support the policy and fiscal objectives of the network.
The campaign is also a means to increase parent advocacy for after-school
programs, encouraging them to think about what young people are
doing between 3 and 8 p.m. Plus, youth are a target of the "Participate
3 to 8" campaign, as it seeks to encourage kids' participation
in the programs.
The Skillman Foundation, Mott Foundation and Robert Wood Johnson
Foundation are providing the initial funding to the network. The
Youth Connection, Communities In School and the Youth Sports and
Recreation Commission serve as coordinating agencies.
"Our partners are vital to this effort," says Dudley.
"Communities In Schools has nearly tripled its presence in
Detroit public schools over the past three years; the Youth Sports
and Recreation Commission is, among other things, a valuable trainer
strengthening the capacity of hundreds of providers."
Network staff will be housed by, and report to, The Youth Connection.
"Momentum for expanding after-school opportunities for youth
in Detroit is building," says Dudley. "It requires collective
thinking and garnering of resources. It demands that those that
offer these programs be mobilized into providing enough quality
programs to meet the need. That's what the network is all about."
Data Gathering Key to Network
In keeping with the UHI's expectation of being a data-driven initiative,
The Youth Connection is working with its After-School Network partners
on a sophisticated data collection and evaluation plan.
"Collecting data is critical to our success," says Grenae
Dudley, executive director of The Youth Connection. "It represents
power and influence; it will give us a basis for strategic planning
and evaluation."
With the help of Detroit consultants Moore and Associates, the
network will collect data from after-school providers and youth.
Although the network is proceeding with educated estimates, this
effort will more accurately identify the number of current providers,
the capacity of current providers, the expanded capacity needed,
the cost of participation and the costs to reach scale.
The evaluation component will look at context, process and outcomes.
Some of the issues it will address are:
- Where are the providers located in relation to the need for
services?
- What are the barriers to the recruitment of members and how
could then be overcome?
- How effective is the network at garnering the necessary resources
to sustain programs and services?
- Does the training meet the needs of providers?
- Is there an increase in the number of youth participating in
after-school programs?
- Are the providers adhering to standards?
- Are there adequate resources to fund and sustain quality after-school
programs?
Recently, The Youth Connection sponsored a study by the Institute
for Human Services Research of, among other things, the cost of
after-school programs in Detroit. Several providers participated
in the survey that concluded that the average annual per child cost
is $1,830, which compares favorably to average costs from around
the country. That figure allows estimates of what the total cost
would be to reach scale. For example, the cost for half of all kids
in Detroit to participate in after-school programming would be about
$183 million.
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